Earlier this year, Bud Light caused quite a stir when they partnered with transgender social media influencer Dylan Mulvaney for a promotion. The move led to criticism and a boycott from conservatives, and Anheuser-Busch heir Billy Busch is now speaking out against it.
In a recent interview with TMZ, Billy Busch – the heir of Bud Light parent company Anheuser-Busch – said that he thinks his ancestors “would have rolled over in their graves” if they saw the promotion between Bud Light and Dylan Mulvaney.
“I think my family — my ancestors would have rolled over in their graves,” Busch told TMZ. “They believed that transgender, gays, that sort of thing was all a very personal issue. They loved this country because it is a free country and people are allowed to do what they want, but it was never meant to be on a beer can and never meant to be pushed in people’s faces.”
Busch claimed that Bud Light customers are “common folk” and that messaging like that is “the last thing they want pushed down their throat.”
“You know, I think people who drink beer, I think they’re your common folk. I think they are the blue-collar worker who goes and works hard every single day,” Busch said. “The last thing they want pushed down their throat or to be drinking is a beer can with that kind of message on it. I just don’t think that’s what they’re looking for. They want their beer to be truly American, truly patriotic, as it always has been. Truly, America’s beer, which Bud Light was and probably isn’t any longer.”
