Over the past few months, global pop sensation Taylor Swift has become a part of the NFL world after she began dating Kansas City Chiefs superstar tight end Travis Kelce. Throughout the season, Swift has been seen attending several games in support of Kelce, bringing a lot of attention to the sport from people who otherwise would not have been interested in football.
With Taylor Swift now a part of the NFL world, it’s given NFL fans and Swifties something to bond over when they might not have had a lot in common previously. And a skincare brand is taking advantage of this phenomenon to create a heartwarming Super Bowl commercial highlighting a bond between an NFL-loving father and his Swiftie daughter.
The commercial from the skincare brand Cetaphil tells the story of a father and daughter who didn’t have much in common but ultimately bonded over Swift – or a generic famous fan in this case, for legal reasons – attending football games.
Cetaphil’s super bowl commercial about the taylor swift effect is actually so sweet 🥹 pic.twitter.com/tXJ7XuOmR0
— Tayvis Nation 🏈🫶🏻 (@tayvisnation) February 9, 2024
The commercial even featured the father purchasing the daughter a No. 13 jersey – Swift’s lucky numbers – and wearing the friendship bracelets that became iconic throughout Swift’s iconic Era’s Tour.
It’s a touching ad that had fans quite emotional after watching it.
Now I’m crying in the club https://t.co/ceBg0cxKBW
— Keaton (@kjonesy1587) February 9, 2024
Dads and daughters. Maybe take a moment… https://t.co/ZuafgMan1D
— Rex Chapman🏇🏼 (@RexChapman) February 9, 2024
sobbing and wondering what cetaphil is https://t.co/oh4WhZ8Xdp
— Brian Rosenworcel (@bowl_of_worcel) February 9, 2024
I'm not crying. You're crying.
I miss my dad. https://t.co/UbbRvBpPfZ
— Mueller, She Wrote (@MuellerSheWrote) February 9, 2024
And now I’m a puddle. https://t.co/AjpNhCy70O
— Nancy Armour (@nrarmour) February 9, 2024
This is actually great and yeah got a little dusty up in here at the end https://t.co/SIir9gsE9h
— Wu Tang is for the Children (@WUTangKids) February 9, 2024
The commercial is set to play during the broadcast of Super Bowl LVIII on Sunday night.
