The sneaker unboxing/review video basically qualifies as its own genre at this point but this one may be the best of them all.

YouTube user Brad Hall reviewed the Air Jordan IV Retro Oreo in his own unique way and the results are hilarious. Hall manages to get all the “pertinent” information that other videos have (the feel of the leather, the overall look of the shoe) but he does it in a way that’s, well, different from his competitors from his use of “the Michael Air Jordan Dunking” instead of “Jumpman” to describe the Air Jordan logo to his “on feet” feature that just shows Hall in different color khakis.

The sizing portion, where Hall compares the difference between a 6.5 boys size Air Jordan 6 and a 10.5 mens size Air Jordan 4, is simply a masterful takedown of way too many sneaker reviews that are out there.

[YouTube]