Burger King’s ‘Satisfries’ Seem Like a Great Scam

Quick and brilliant marketing idea: let’s give the consumer less of a product, and then charge them more! BOOM!

“New Satisfries from Burger King. A delicious new choice with 40 percent less fat, 30 percent less calories and big taste. Cut from whole potatoes, fried to perfection, to satisfry our lives. The heroes. The lovers. The everyman.”