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New England Patriots owner Robert Kraft is basically the hip grandfather you never had, dating models less than half his age while staying up-to-snuff with the latest fashion trends. Kraft’s newest signature look – custom-branded Patriots Air Force 1’s – is also arguably his most popular, evidenced by the fact that the shoes went on sale Monday morning.

From ESPN:

The 73-year-old Patriots owner, who has worn Nike shoes with his suits ever since he started experiencing pain while wearing dress shoes, will see his own limited-edition version of Nike’s updated Air Force 1 shoe go on sale for $150 on Nike.com and at Niketown Boston and the Patriots ProShop at 10 a.m. ET Monday.

As of 10:01 AM, the shoes are sold out on Nike’s website. Yup, Bob Kraft sneakers sold out in exactly one minute. That’s actually pretty awesome news, considering all proceeds of the sales go to the Boys & Girls Club of Boston.