The great Spike Lee has lent his talents to the NBA and has directed one of two new NBA BIG commercials entitled “The Disappearing Act,” which features Magic Johnson, Steve Nash, and Chris Paul. ‘CP3 bursts on and off the court in a puff of smoke, so fast that at one point he leaves the court and appears at a table in a diner with other point guard greats, Magic and Nash. In a flash, CP3 is headed back to the hoop and scores.’ I had a flashback to ‘Lord of The Rings’ when Frodo put on the ring. The NBA has delivered on this BIG campaign time, after time, after time…
Unbelievable is BIG – TV Spot
Unbelievable is BIG: Behind The Scenes
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