The long-running joke after every major sports championship is that the loser automatically becomes the winner in whatever third-world country the unused, non-actual-champion t-shirts are sent to. For San Antonio Spurs fans lamenting their recent loss to the Miami Heat, it didn’t take a trip overseas to see what it’s like to be Fake 2013 NBA Champions, as NBATV inadvertently (cruelly?) ran a promo showing what might have been.
However, its existence begs a few questions: if the league sends the t-shirts off to parts unknown, what happens to these promos? Would NBATV run a half-hour special titled “NBA Finals Runners-Up: The Lost Promos”? Admit it, you’d watch, just because it’d be funny to see what they managed to cobble together that one time Cleveland went to the Finals.

About John Ferensen
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