The good folks at Wieden + Kennedy have launched their first World Cup 2014 spot for Nike, and not surprisingly it is fantastic. The commercial features Brazil’s Neymar, Portugal’s Cristiano Ronaldo, and England’s Wayne Rooney all willing to ‘Risk Everything’ to win on the world’s biggest stage. You can expect plenty more from Nike around the World Cup, but this is a great start.
Nike Releases First Commercial From Their 2014 World Cup ‘Risk Everything’ Campaign
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