With the NBA back on track Nike has dropped a new Brand Jordan ad featuring Dwayne Wade to kick off the launch of the Fly Wade 2.  The ad attempts to capture the sensation of priming for flight:

The game’s most memorable plays often coincide with brilliant acts of flight. In that moment of calm before takeoff, Dwyane Wade shows us what it feels like to be airborne in the Jordan Fly Wade 2.


Nice to see someone giving props to defense even if a certain other Heat player who’s better known for pinning fools to the glass.