Rakeem Christmas might’ve had a phenomenal college basketball career at Syracuse before becoming a second-round pick of the Minnesota Timberwolves in 2015.

But the 6-foot-9 forward still turns the heads of non-hoops fans more for his festive last name than on-court exploits. Currently on the roster of the Fort Wayne Mad Ants of the D-League, Christmas is taking time this holiday season to star in a hilarious new promo for hhgregg.

Christmas helps promote the company’s “ExtendoTree”, which allows presents of all sizes to fit underneath. Here’s a look at the amusing segment:

https://www.youtube.com/watch?v=c2oWY0zILVc