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There are certain benefits that come with being the official apparel manufacturer of the NFL and Nike is taking full advantage of its partnership with the League by offering fans the option to customize their very own Nike Dunks to reflect their team allegiances.

In addition to making each team’s color scheme available on the NikeiD versions of the Nike Dunk High and Dunk Low, Nike is also giving people the option of including their favorite team’s logo on the shoe’s rear panel and the tongue.

Robert Kraft and the Patriots now have some competition for best team-themed Nike sneaker.

The NFL iD versions of the Dunk High and Dunk Low will be a bit more expensive than the average Nike Dunk. The iD Highs are being sold for $145 while the iD Lows are going for $135. NFL and sneakerhead enthusiasts can now begin crafting their own NFL Dunks at NikeiD just in time for the first game of the season.

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Abbreviated Rules. No Purchase Necessary. Open to legal residents of the forty eight (48) contiguous United States and District of Columbia (excluding Alaska and Hawaii) who are 18 years of age or older at time of entry. Begins at 12:00:00 AM (ET) on 9/8/15 and ends at 11:59:59 PM (ET) on 9/30/15. For details on how to enter and/or for complete Official Rules, go here. Subject to complete Official Rules. Void in AK, HI and where prohibited. Sponsor: hhgregg Appliances, Inc., 4151 East 96th Street, Indianapolis, IN 46240.