You remember Noah Ritter, right? He’s the young kid that took the Internet by storm earlier this summer when video of him being interviewed at a state fair went viral due to his favorite word – “apparently.”

Well, Ritter is stilling riding high from his Internet fame – he appeared on Ellen this week – and now he’s cashing in on it. Ritter is officially doing commercials and answering to the name ‘The Apparently Kid.’ Here’s his first ad, which features him selling dog food while surrounded by a bunch of puppies. It’s awesome. More Noah, please.

PS – Totally using this GIF in any situation possible.

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[Uproxx]