Today is 7/11, and therefore you should head on out to your local 7-11 today at some point and grab a free slurpee, because you deserve it. You are also going to find out that they have upgraded their usually small 7.11 oz slurpees. This year they are replacing that small little one with a 12 oz slurpee.

According to the USA Today:

For those counting, that’s 42% more free Slurpee, says Laura Gordon, vice president of marketing and brand innovation. She estimates that the chain will give away about 7 million Slurpees on Thursday at a retail value of $7.6 million. “It helps us reconnect with people who love the Slurpee,” she says.

Also interesting…

Even though small Slurpees are free during the promotion — which runs from 11 a.m. to 7 p.m. local time — overall Slurpee sales are expected to jump as much as 40% on Thursday, compared with a typical July day, says Gordon.

Not sure what this is, but I’m not gonna dance.