The good folks at Jack Daniels have been branching out a bit lately (Jack Daniels releases a White Whiskey) and their latest release could be their best. Knowing full well that Frank Sinatra was a fan of Jack Daniels, the company brewed up a special blend just for the man himself.

“Frank was a fiercely loyal, lifetime fan of the brand, and Sinatra Select was designed to be both a classic expression of style and an homage to two American icons. This exclusive outpouring of the distiller’s craft is matured in proprietary oak barrels for a bold flavor, timeless character and exceptional smoothness. Sinatra Select will be available at high-end retail stores and major airports worldwide, debuting in Las Vegas and later spreading to destinations including New York, London, Sydney and Singapore.”

“Frank Sinatra lived a style that was truly his own. His independent spirit made him stand out in his time, and continues to distinguish him today. The design for Sinatra Select balances Jack Daniel’s legacy and Frank Sinatra’s legacy with a look that is sleek and stylish, a reflection of Sinatra’s timeless good taste.


H/T The Die Line