If you are ever feeling down about life in general, I urge you to fire up this video and here should be an instant pick-me-up happening. Coca-Cola created this great viral video with the premise that security cameras around the world are not there just to catch the bad actions (robbery, theft, train wrecks etc…). Enjoy one of the better done pieces over some coffee, and don’t be afraid to share the goodness with someone else.
“We want to remind people that acts of kindness and bravery are taking place around them all the time,” says Guido Rosales, advertisement director for integrated marketing comms of Coca-Cola Latin America. To improve heart-melting results, Coca Cola paired the security camera footage with “Give a Little Bit,” a song from Roger Hodgson (Sample lyric: “There’s so much that we need to share/so send a smile and show that you care).
via Media Bistro