Don’t feel guilty if you’re not planning to buy presents for your friends and family, they probably aren’t planning to buy you presents either. A new survey from Ad Age/Ipsos reveals that nearly 50% of those surveyed expect to spend less on gifts this holiday season and 30% expect to buy gifts for fewer people.
The research also showed that coupon use is going up for the first time in seventeen years. Get all the details right here.
No word on if Santa responded to the survey so you may still have hope.