The tracks went on sale just after 9:30 a.m. Eastern, before Apple’s planned announcement of 10 a.m. All of the band’s classic albums are now available for download, including “Abbey Road,” “Revolver” and “Rubber Soul.”
Full albums run $12.99 for an iTunes LP, and individual tracks are available for $1.29 each. The entire Beatles box set can also be purchased for $149.
Media outlets first reported on Monday that Apple would announce the debut of the entire catalog of The Beatles on iTunes Tuesday. Apple had teased an “exciting announcement” for 10 a.m. Eastern, 7 a.m. Pacific.
The arrival of The Beatles on iTunes was a long and difficult road, completed more than 7 years after the iTunes Store first began selling music. Apple and the Beatles’ parent company, Apple Corp, were engaged in a trademark dispute for years, before it was finally settled in 2007.